Katan
Creative Direction & Design
Katan is a neighborhood café built around warmth, simplicity, and a sense of familiarity. I developed the brand identity from the ground up, establishing a visual language that extended from the logo and core identity through packaging, printed collateral, and the physical café experience. Each touchpoint was designed to feel considered yet unpolished—creating a cohesive identity that feels personal, tactile, and rooted in the character of the space.