A 360° launch campaign introducing Patrick Ta Beauty's next generation of blush. I supported the campaign from early visual concepting and shoot production through post-production and integrated design, helping translate the “Evolution of Blush” story across editorial, digital, retail, experiential and OOH touchpoints.
Out of Home
2026 TRANSITION BLUSH CAMPAIGN
2026 Concealer campaign
Visual Merchandising
Marketing Events & Pop-Ups
2026 Art of Blush Influencer Content Event
Emails
2026 patrick ta email template redesign
PR / Influencer Mailer Designs
2026 influencer mailer box featuring concealer
A creative packaging experience for our influencers to experience unboxing our new product Major Skin Soft Blur Brightening Concealer. Playing with the theme of this product being light, never cakey— we designed a cake box and different cakes in our various concealer skintone shades to mimic our messaging.
